• LITE 2016

LITE 2017 Speakers

Mike McGrail

Mike McGrail

Managing Director, Velocity Digital

Mike is a digital marketing professional with over 10 years of experience. He has worked ‘in house’ at several companies, including a stint at Administrate as its Marketing Director. As of late he has settled on his true passion, consultancy work. He is currently the Managing Director of Velocity Digital, a digital marketing consultancy offering its clients truly effective and measurable marketing strategies. His talks at LITE 2015 and 2016 received very positive feedback and this year he is back for what we are sure will be another fantastic talk.

(via Administrate website)

Troy Michels

Chief Product Officer, Administrate

Troy Michels has served as the Chief Product Officer at Administrate since joining the executive team in November of 2015. He is responsible for the strategic direction of Administrate products, and manages the product management and design teams. After spending over a year in the Edinburgh Headquarters, he has relocated to Florida as part of Administrate’s North American branch. Prior to Administrate, Troy served as Chief Product Officer and Chief Technology Officer for Sentry Data Systems, a healthcare technology organisation that helps hospitals across the United States with business analytics and cost reduction. Outside of his work life, he co-founded Abenezer’s Hope Fund, a charitable organisation named for his nephew, which funds orphanages in Ethiopia.

(via Administrate website)

Troy Michels
  • LITE 2015 Speakers

John Peebles

CEO, Administrate

John is the CEO of Administrate, and has been growing the company since 2012. A developer by background, John made the switch to executive a long time ago and has spent the past 13 years growing healthcare and education technology start-ups in America and Scotland. He is passionate about education, great teamwork and technology, and often speaks on these subjects around the world. Rumour has it that he used to front a hard rock band, which would explain the hair (and dubious musical taste.)

(via Administrate website)

  • LITE 2015 Speakers

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